The car dealership RANA Motors, which is in charge of the Kia assembly plant close to Accra, has disclosed its intentions to produce cars in Ghana at a lower cost for the general public. The company wants to make use of the government's car financing program to make it easier for regular Ghanaians to afford to buy cars.
The vehicle financing program, according to Kassem Odaymat, Chief Operating Officer of Rana Motors, will enable Ghanaians to buy both locally and imported cars over the long term. Mr. Alan Keyermaten, the former minister of trade and industry, first announced the launch of this program at the Ghana Automotive Industry Development Council's inaugural ceremony. According to Mr. Odaymat, the policy will result in a more dynamic industry for the automotive sector and will lead to a more vibrant market and increased demand for assembled vehicles in the country.
RANA Motors has also signed a Memorandum of Understanding (MOU) with KIA Motors to upgrade the company's training facilities, with a focus on training more Ghanaians in electric vehicles. This initiative aims to equip technicians with the necessary skills to maintain and repair electric vehicles. Despite the economic challenges, Mr. Odaymat remains optimistic about the steady growth of the economy in the coming year, which will boost vehicle sales and create employment opportunities at the assembly plant in Amasaman.
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In collaboration with other stakeholders in the industry, RANA Motors is committed to making locally assembled vehicles more accessible and affordable for all Ghanaians. This effort will not only increase production capacity but also create more job opportunities in the future. The Kia Automobile Assembly Plant, established by RANA Motors and inaugurated in May, focuses on assembling various Kia brands for the Ghanaian and West African markets. The current workforce consists of 50 employees and, at full capacity, it is expected to employ over 400 workers.
Currently, RANA Motors assembles six different car models, including the Ashok Leyland, Hyundai, and Kia trucks. The company is still committed to making reasonably priced, easily accessible locally assembled cars for Ghanaians. RANA Motors hopes to establish Ghana as an automotive hub, improve mobility for Ghanaians, and contribute to job creation with government support.
Apart from RANA Motors, a number of international automobile brands, including Toyota-Suzuki, Nissan, Volkswagen, Peugeot, Sinotruck, and Ghana's own Kantanka, have already set up assembly plants in the nation. When taken as a whole, these initiatives show how interested people are becoming in Ghana's automotive sector and how much room there is for growth.
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